Squeeze & Sniff. 12 weeks of freshness (from wash until wear). Downy Infusions go directly into the washer to give an indulgent scent boosting experience. Enjoy the lasting fresh scent! Safe for all colors, fabrics and loads. Great for active and towels. HE compatible. www.Downy.com. SmartLabel: Scan barcode with SmartLabel app for more info. Talk to Downy 1-800-688-Soft (7638) or visit us at www.downy.com. For more ingredient information visit www.Downy.com. Bottle made from 25% or more post-consumer recycled plastic.